Under Armour and Welsh Rugby Union Sign Official Kit Supplier Agreement
The Welsh Rugby Union and Under Armour today announced a comprehensive four-year official kit supplier agreement for Under Armour to supply the full range of technical performance apparel for all of the Wales international teams and support staff.
"This is a historic day for Under Armour globally to partner with an international rugby nation of the stature and pedigree of Wales," said Peter Mahrer, Under Armour Europe President and Managing Director. "We look forward to working with the WRU to supply rugby's most technologically advanced rugby apparel and equipment. We see it as another key element in establishing our authentic Brand on field first as we grow our presence in Europe
"We were enormously impressed by Under Armour's story and product," said Roger Lewis, WRU Group Chief Executive. "The technology involved with Under Armour products demonstrates an innovative and forward-thinking company that is very cutting edge."
About Under Armour:
It started with a simple plan to make a superior T-shirt. A shirt that provided compression and wicked perspiration off your skin rather than absorb it. A shirt that worked with your body to regulate temperature and enhance performance.
Founded in 1996 by former University of Maryland football player Kevin Plank, Under Armour is the originator of performance apparel - gear engineered to keep athletes cool, dry and light throughout the course of a game, practice or workout. The technology behind Under Armour's diverse product assortment for men, women and youth is complex, but the program for reaping the benefits is simple: wear HeatGear® when it's hot, ColdGear® when it's cold, and AllSeasonGear® between the extremes.
Under Armour's mission is to provide the world with technically advanced products engineered with our superior fabric construction, exclusive moisture management, and proven innovation. Every Under Armour product is doing something for you; it's making you better.
please visit the Company's website at http://www.underarmour.com